Jon Ruskin (1819 - 1900)
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“ It is unwise to pay too much, but it is worst to pay too litle. When you pay too much, you loose a litle money... That’s all. When you pay too litle, you sometimes loose everything, because the thing you bought was incapable of doing the things it was bought to do. The common law of business balance prohibits paying a litle and getting a lot... It cannot be done. If you deal with the lowest bidder, it is well to add something for the risk you run. And if you do that, you will have enough to pay for the something better. “